Reality Check!

Turning great ideas into great business by injecting customer insight.

Itello: Building a brand in a financial hi-tech niche marketplace.



During the summer and fall, we have been hard at work together with our agency-partner Cox Stockholm developing a Brand- and Communications Plaform for fast-growing software-company Itello. Itello is focused on providing solutions to the financial services industry and they have been exceptionally successful . Our assignemnet has been to manifest Itellos powerful relationship with this marketplace in formulating a clear brand, and to lay the foundation for an international expansion with a distinct and effective communications strategy.

lör, februari 11 2012 » Reality checks