Reality Check!

Turning great ideas into great business by injecting customer insight.

Sutherland in Stockholm: An admans insights on life and the human nature.

Having worked in advertising for many years, I can assure anybody who is may doubt it, but the beings who work in agencies and crank out our ad-landscape, are actually human. A few of the are more human than others, and Rory Sutherland, who talked in Stockholm the other day, belongs to this category. Watch and listen in to his thinking about consumers, brands, marketing and our existance in general. Thought provoking – and very funny!

lör, februari 11 2012 » Opinions & observations